Imisebenzi yathi, "Indlela umthengi ayikhupha ngayo ifowuni idla ngokuba yinto yokugqibela eqwalaselwa ngumyili wemveliso yemveli.Kodwa kwi-Apple, ibhokisi yokupakisha ephantsi ngexabiso eliphantsi ikufanele ukuhoywa njenge-iPhone ephezulu, i-iPad, kunye ne-Macbook equletheyo..”I-Apple incamathela ukubaluleka okukhulu kwibhokisi yokupakisha ebonakala ingabalulekanga, kwaye ngokulungiswa okuphindaphindiweyo kokupakishwa, ihlangabezana neemfuno ezahlukeneyo zabathengi ngesiseko "somsebenzi" kunye "nobuhle".